Wags is a 1:1 pet grooming service based in Hertfordshire, UK.
Debbie approached me as a company startup with only their initial basic colour palette and sketched logo created. The request was to build a simple website to showcase large amounts of information on services, pricing etc.
The basic branding was refined into a solid colour palette with logo variations which were needed to create the clients request. It was important that the website was user friendly and easy to navigate on both desktop and mobile, the large amounts of information based around pricing for breeds/coat types/hair lengths showed that important information needed a solution which kept the UX as easy and clutter free as possible. I developed a custom search field that allowed for pricing and important information to be effectively displayed for only searches relevant to the user.
Later it was decided that collateral materials extended beyond website and into digital print such as business cards, shop displays and exterior signs.
Wags is now a fully operating business with a solid returning client base.

